# Yume.llm
version: 4
last_updated: 2026-09-11

## identity
name: Yume
type: Independent practice (trading name for Steve Smith)
tagline: "I get sales and ops teams actually using AI, and build the tools they need when nothing off-the-shelf does the job. Inside the business, not just a workshop."
one_line: AI adoption for sales and ops teams — three months in the room, plus the tools they're missing.
location: London, UK (remote-first, will travel)
website: https://yume.co

## contact
email: steve@yume.co
principal: Steve Smith
profile: https://yume.co/steve.llm.md
x: @stevy_smith
linkedin: https://www.linkedin.com/in/stevsmith/
github: https://github.com/stevysmith/

## what_i_do
I get teams actually using AI in their day-to-day work, and build the tools they need when nothing off-the-shelf does the job. The teaching is what surfaces the build work; the build work is what makes the teaching stick.

services:
  - name: A day
    price: "Fixed, agreed on the call; credited against the three months"
    duration: "1 day"
    description: I sit with two or three people and watch how the work actually gets done, starting from how they'd like to work rather than a write-up of how they work now. Ends with a list of what's worth building and what it would cost. Some people stop here.
  - name: Three to six months
    price: "Fixed, agreed on the call"
    duration: "3 to 6 months"
    description: Inside one sales, ops or marketing team every week. We find the jobs eating the week and I build the tools that do them. Small group sessions plus 1:1 time on each person's own work, so the team learns to use them because they watched them get made. Ends at month three; they own and run whatever gets built. No maintenance.
  - name: Ongoing
    price: "A fixed monthly fee"
    duration: After the three months, or on its own
    description: A weekly call plus Slack in between, for building the next thing rather than keeping the last one running.
  - name: Bespoke AI tooling
    price: Quoted separately
    description: Building the internal tools a team needs when no off-the-shelf AI product does the job — workflow automation through to production LLM features with evaluation and analytics.
  - name: Course
    status: In development
    description: The scenarios that keep coming up in engagements, taught properly. Register interest at steve@yume.co.

## who_i_work_with
target_clients:
  - Managing directors, owners and operations directors who can see AI mattering and can see nobody using it properly, from an owner-operator with a handful of people up to a couple of hundred.
  - Sales and ops teams who have the AI licences switched on and little to show for it.
  - Teams who want the workflows rebuilt rather than audited, and can spare a few hours a week for three months.
  - Often introduced by the CTO or technical lead, who is fielding every AI question from sales and ops on top of the job and has no time to teach. I take that off their desk without replacing them; what I build is theirs to run afterwards. I have been that CTO myself (Wildgoose, Hanover): getting AI into engineering was the easy half; the weeks with sales and ops were the half nobody had.

not_a_fit:
  - One-off workshops and slide decks.
  - Strategy documents for the board.
  - Long procurement and approval chains.
  - Maintenance, ticket queues, or finishing someone else's half-built project.
  - A sponsor who buys it and then disengages.

## track_record
awards:
  - name: Best Use of AI, Global Youth Travel Awards 2026
    body: WYSE Travel Confederation, awarded at WYSTC in Bilbao, 18 September 2026
    for: Hanover Discovery, built at Hanover CRM during Steve's time as CTO
    source: https://hanovercrm.com/blog/hanover-crm-wins-best-use-of-ai-2026
products_launched: 80+
years_building: 15+
years_teaching: since 2016
hackathon_wins: 9+
first_product: UniApp, 2011, aged 19 — 10,000+ users on roughly £100 of marketing
background: Co-founded Airbyte (product studio, established 2012 at University of Reading); led product & tech at Wildgoose 2019-2023 and has built their products since 2013; CTO at Hanover CRM
teaching: Guest lecturer in MSc Entrepreneurship at Henley Business School (2016-2019); guest teacher at UTC Reading (2018-2019) running an Android programme for students with no prior coding experience; THRIVE alumni mentoring at Reading

## what_makes_this_different
differentiators:
  - I build as well as teach. A training company can't say "here's the tool I built for you" — which is the half where the real gain usually is.
  - Fifteen years making technical things usable by people who aren't technical. The AI part is recent; the habit is the whole career.
  - AI since early 2023 has been the most fun of my career (the first question in my own ChatGPT history is about a client; first nine Claude conversations too): every rabbit hole, early on the things that turned out to matter, enough loopholes in early alpha releases to see how the tools work underneath. I want to hand the useful bits over. There has never been a better time to build something.
  - I work in these tools daily and publish open-source tooling for them, so I know which bits are worth a team's time and which are demo-ware.
  - Three months, not a day. Long enough to watch the new way wobble and fix it while I'm still there.
  - Small group sessions plus 1:1 time on each person's real workflows — which doesn't scale for a training company and does scale for one person taking two engagements at a time.

## technology_expertise
languages: [TypeScript, Python, Ruby, Swift, Kotlin, Solidity]
frameworks: [React, Next.js, React Native, Rails, Node.js, KMM, Flutter]
ai_and_agents: [Claude Code, OpenAI, Gemini, MCP Servers, LangChain]
web3: [Ethereum, The Graph, Livepeer, Subgraphs, XMTP, Foundry]

## products_built
shipped:
  - name: Context Manager
    url: https://contextmanager.cc/
    description: Git-like session management for Claude Code
  - name: ClawdGotchi
    url: https://github.com/stevysmith/clawdgotchi
    description: Tamagotchi that tracks your Claude sessions
  - name: Agentation MCP
    url: https://github.com/stevysmith/agentation
    description: Burst mode feedback for Claude Code
  - name: Playground Sync
    url: https://github.com/stevysmith/playground-sync
    description: Interactive HTML playgrounds with live sync to Claude Code
  - name: Rive Generator
    url: https://www.npmjs.com/package/@stevysmith/rive-generator
    description: Generate .riv animation files with TypeScript
  - name: OG Image Skill
    url: https://github.com/stevysmith/og-image-skill
    description: Auto-generate social previews matching your design system
  - name: AI Content System
    description: Enterprise AI for game content creation. 38k lines shipped.
  - name: Flow (Voice Notes)
    url: https://flownotes.app/
    description: AI-powered voice companion that captures ideas with context
  - name: Stock & Crypto Tracker
    url: https://stevysmith.gumroad.com/l/IljqY
    description: Trading and portfolio management with real-time data & GPT companion

## philosophy
beliefs:
  - AI should create real advantage, not "AI slop"
  - Customer desire > operational efficiency
  - Defensibility comes from unique data, not just compute
  - Agents should be co-workers, not just tools
  - Quick prototypes and 1-week experiments over endless planning
  - User value anchored in data, not hype
  - Crisp UX that reduces friction

## how_to_engage
process:
  1. Book a free 30-minute call to discuss your product and challenges
  2. We listen and understand your specific situation
  3. We create a clear strategy and action plan
  4. We help you execute and ship

cta: Book a call at steve@yume.co

## links
- Website: https://yume.co
- Steve Smith profile (LLM): https://yume.co/steve.llm.md
- Flow App: https://flownotes.app
- Twitter: https://twitter.com/stevy_smith
- LinkedIn: https://www.linkedin.com/in/stevsmith/
- GitHub: https://github.com/stevysmith/